We are thrilled to announce our work with the American Heart Association 🫀 to bring a groundbreaking virtual reality (VR) experience to life! This innovative VR application is designed to teach teenagers and adults the critical lifesaving skills of Hands-Only CPR and how to properly use Automated External Defibrillators (AED). https://pulse.ly/bturx4j2q4
Diving into this immersive VR journey, users will gain the confidence and knowledge needed to step in and save lives in emergencies.
Groove Jones is excited to announce that we have two productions that will be recognized at the American Advertising Awards, Dallas Chapter event on February 29, 2024. Our clients Toyota Motor North America - https://pulse.ly/2viqdgzhlh and Ferrero SpA, Advantage Unified Commerce - https://pulse.ly/s0jm3aywjj are up for the prestigious ADDY awards.
We are looking forward to celebrating with our local Dallas Agency colleagues and creatives. The American Advertising Awards are the largest advertising awards program in the United States.
Renowned judges from around the nation judged the local competition, which will determine who will receive the honor of Gold and Silver ADDYs ®. We are thrilled to share this with our clients and agency partners.
🇺🇸 Honoring Our Heroes: Happy Veterans Day from Groove Jones! 🌟
Today, we come together as a nation to pay tribute to the brave men and women who have served our country. 🙌💙
On this Veterans Day, Groove Jones expresses our deepest gratitude to all the veterans who have selflessly dedicated themselves to protecting our freedom.
In collaboration with @Toyota Marketing and the Applied Tech Research Lab (ATRL), we set out to revolutionize the launch of the 2023 Toyota Crown - creating the 2023 Toyota Crown WebGL Experience!
The response has been phenomenal! Over 3,000 U.S. dealer personnel (and 7,000 worldwide) have delved into this extraordinary digital experience, exploring every inch of the Crown, uncovering its engineering prowess, and marveling at its comfort and convenience features.
But that`s not all – the Crown site has clinched six incredible awards:
🥇 NYX Marcom Grand award 🥇 Vega Platinum award for best use of emerging technology 🥇 Vega Platinum award for automotive 🥇 Hermes Platinum award for interactive media website overall 🥇 Hermes Platinum award for interactive capabilities 🥇 Muse Platinum award for automotive website
ATRL’s principal engineer Dave Kleiner said: "We built the right thing, and we built it correctly." This achievement underscores the pivotal role of immersive technology in automotive retailing.
A massive shoutout to Toyota for entrusting us with this project, and we`re ecstatic to announce that we`re looking forward to more future collaborations!
Groovers being Groovers. We had a fun time at the Groove Jones studio - recording audio today for one of our latest experiences. No AI here, just real people making as much noise as humanly possible! (Plus a dog.) 🐕🦺...
Agency Spotter released their Top 100 Marketing Agencies Report on January 25, 2024, and Groove Jones was ranked #1 at the top of the list. https://www.groovejones.com/groove-jones-ranked-1-in-agency-spotter-top-100-marketing-agencies-report/
The Top Marketing Agencies report evaluates more than 3,400 marketing agencies based on Agency Spotter`s proprietary research methodology. This report takes a look at marketing agencies across marketing strategy, experiential marketing, promotions, shopper marketing, influencer marketing, multi-cultural marketing, word-of-mouth marketing, events, direct marketing, content marketing, Search (SEO and SEM), and marketing automation.
We are thrilled to have had the opportunity to collaborate with George P. Johnson at Salesforce’s illustrious flagship event, Dreamforce! Check out the case study: https://pulse.ly/8yf54frevg
Our immersive experiences spotlighted Salesforce`s AI prowess via the Einstein BrAInwaves Surf Game and showcased the AI-Data Cloud synergy through the Harmonizer App Visuals & LED Wall Videos. 🚀
This marked the fourth year Groove Jones had the privilege of contributing our interactive solutions to this conference.
Honored to be recognized by @clioawards for our Motivotter campaign with Baylor Scott & White Health and the Dallas Stars! 🏒✨ Huge shoutout to Launch Agency for trusting us to bring their vision to life! 🚀
We are thrilled to be shortlisted in two categories: Social Media Influencer and AR. Check out our case study at the link below and dive into the immersive AR experience launched on TikTok, Instagram, and Facebook!
Engaging Customers with AR Scavenger Hunts (Treasure Hunts): A New Era of Brand Interaction, with the help of Groove Jones!! https://pulse.ly/ysmtrxsvzr
Discover a fresh way to engage with brands through the magic of AR-powered treasure hunts! These hunts create a unique bridge between the real and digital worlds, offering an exciting twist on traditional marketing tactics. It`s an innovative blend of technology and adventure that taps into our natural curiosity for exploration and discovery. 🌐🔍
How It Works:
-Interactive Maps & Clues: Customized maps and clues lead participants through specific locations, whether it`s a store, an event, or a nationwide adventure.
-Virtual Rewards & Challenges: As you navigate the hunt, conquer challenges and gather digital tokens for exclusive discounts, offers, or insider brand info.
-Real-World Interaction: Explore physical locations, boosting foot traffic and engaging directly with the brand`s real-world presence.
-Scan & Play: Easily join in by scanning a QR code at physical spots or accessing an online map with GPS for a virtual adventure!
Delve into the truths of history with Groove Jones` Zion Cemetery VR Experience. https://pulse.ly/l08ompqbni
Guided by the powerful spoken word poetry of Ebony Payne-English, this VR experience unveils the untold stories of lost souls. Original artwork and scarce documents transport you through the 20th century, offering a visceral understanding of racism`s impact on sacred land.
What sets this VR experiece apart? Hand-tracking technology, eliminates the need for controllers, allowing you to interact seamlessly with the history.
The VR experience is a poignant confrontation with the harsh realities of life in the Jim Crow South. It invites reflection on the enduring impact of Jim Crow on our society today and serves as a solemn memorial for the individuals interred at Zion Cemetery.
A few weeks ago, Groove Jones had the pleasure of hosting an inspiring group of college students from the DFW area, all majoring in media arts. We dove into the heart of what we do here at Groove Jones, exploring the exciting world of emerging tech, marketing, communications, technology, business development, and more.
Alliance for Women in Media is an incredible organization dedicated to mentoring university students. Together, we’re opening doors for these talented young minds, connecting them with professional contacts, and helping them find internships to kickstart their careers.
Here’s to empowering the future of our industry, one student at a time! 🚀
We are so proud to partner with Be Pro Be Proud (BPBP) to revolutionize the way we inspire the next generation of the skilled workforce through cutting-edge VR technology. https://pulse.ly/1zw1gc3ert
Introducing "Truck Tech," our Virtual Reality game that offers a deep dive into the realm of diesel technology repair. 🚚🔧 Players will find themselves in a meticulously detailed truck center repair facility, where they can explore and learn about the diesel tech industry firsthand through interactive gameplay.
This project is a commitment to educating and empowering the future workforce with knowledge about viable and rewarding career paths in skilled trade.
@groovejones will be at @SXSW this week. Jeff Kreinik will be speaking at the @8thwall @ninantic Fireside Chat event on March 12 at Ellis Bar on 111 Congress Ave. Austin TX. Jeff will be speaking about how we help brands with Digital Innovation and Experience Strategy leveraging AR, AI, and Spatial Computing. If you will be at SXSW, contact Jeff or the Groove Jones team directly so we can meet up.
Learn more about the event here - https://pulse.ly/vdfawme2df
In honor of March Madness - we`re throwing it back to the 2023 NCAA Men’s and Women’s Final Four Championship Fan Experience for LG we did with Cogent World and Allied Sports! https://pulse.ly/ravsj3ssk2
The NCAA Men’s & Women’s Final Four Championship went next-level with LG`s immersive fan experiences. In Houston & Dallas, fans became the stars of their own slam dunk videos, thanks to cutting-edge XR & GrooveTech FanScan technologies. 🏀💥 A unique blend of sports, tech, and fun—check out how we transformed fan engagement!
#MeetTheGroovers - This week, we’re spotlighting our incredible Development Supervisor, Andrea Simeone, who has been an integral part of the Groove Jones team for the past five years. Andrea’s passion for technology and games is infectious, and he is always eager to empower his team to both inspire and transcend creative challenges.
Prior to joining Groove Jones, Andrea had 15 years of experience in various roles spanning management and software development. He possesses a remarkable versatility within the software realm and is always eager to explore new frontiers.
While Andrea doesn’t have a single favorite project at GJ, he finds satisfaction in harnessing his technological expertise and experience to contribute to projects that serve noble causes, particularly in education and healthcare.
In his free time, Andrea is a passionate gamer. He is also constantly honing his culinary skills!...
Virtual Reality Trade Simulators Prepare Tennessee Students to Enter Workforce. The article showcases our work with Be Pro Be Proud and how they are using VR simulations to solve a real need - more people are leaving the trades workforce than entering. Check it out - https://pulse.ly/ip4mbnfuw1
According to a study by Deloitte and The Manufacturing Institute, the National Association of Manufacturers, there is a skills gap that could result in 2.1 million unfilled jobs by 2030. BPBP is using VR and simulators to give students a powerful tool to see what jobs are available. More than 20,000 students are expected to visit and interact with the mobile workshop annually.
The VR programs are gamified - creating a fun, engaging, and challenging experience that draws the students in and connects with them.
Elevate your karaoke game with Lysol Air-Aoke! 🌬️🎶
Encore Worldwide, LLC teamed up with Groove Jones to create an interactive concert experience like no other. At Music Midtown Festival and People`s Choice Country Music Awards, guests stepped into our floor-to-ceiling projected karaoke booths, where they could see virtual germs in action! 🦠
Users sang their hearts out and then grabbed a Lysol can to wipe the germs away. Together, we`re showing how Lysol helps eliminate 99.9% of germs. 📸💫
Groove Jones Celebrates 5 Award-Winning Achievements in the 2024 Horizon Interactive Awards. Congratulations to our clients @ConstellationBrands: Modelo team - Winning Best of Category, @FerreroSpA and @AdvantageUnifiedCommerce - Gold, @FuelCellEnergy - Gold, @Constellation Brands (4): Corona Premier team - Gold, and @PerotMuseum - Silver.
#MeetTheGrovers - This week we’re spotlighting our amazing 3D Asset Lead, Elliott Johnson, who`s been with GJ for over 5 years!
Elliott brings varied experience and a scrutinous eye to the GJ team and loves finding the intersection between visual appeal and optimal performance.
Prior to Groove Jones Elliott worked as a fabricator, puppet builder, sculptor and painter whose work has been shown in galleries and museums across the country.
His favorite project he worked on was League of Legends 5G MEC Virtual Production where he was able to help art direct a virtual environment in the striking style of Netflix`s Arcane series for a fascinating and unique experience.
In his free time, Elliott enjoys books, travel with his wife and creating the occasional difficult object.
We`re ecstatic to announce that Groove Jones has clinched the 2023 Chief Marketer Pro Award for "Best Use of AR/VR/XR"! 🏆✨ https://pulse.ly/udbbr3qlvr
Our collaboration with X-FCTR brought to life an unforgettable experience for Target: "Bullseye’s AR Holiday Adventure." 🎯🎄
Being recognized by Chief Marketer is a testament to our commitment to innovation and immersive experiences. Check out the winning campaign at the link below! 🌟
Groove Jones proudly worked with Toyota Motor North America to create a stunning WebGL immersive experience that allows customers to explore and view the new Mirai fuel cell electric vehicle (FCEV)! Check out the case study: https://pulse.ly/0uuexpyaoa
The GJ team highlighted the car’s sophisticated design and features, providing an interactive platform for potential customers to delve into the Mirai’s world in a novel and educational manner 🚗
🎃👻 Groove Jones is in full Halloween spirit this year and as Spooky Season comes to a close, let`s take a look at one of our eeriest productions yet!! Once again, we teamed up with @SpiritHalloween to bring some spine-chilling vibes to New York`s Times Square with a killer anamorphic 3D billboard. Check out the eerie illusion here:https://pulse.ly/t1cfug6jlt
🔊 Don`t forget to turn up the sound! This year`s billboard marks the 40th-anniversary celebration!
We`re thrilled to be part of this incredible journey through time. FC Dallas is honoring its past in style, with former Dallas Burn legends Paul Broome, Jeff Cassar, and Chad Deering igniting the shield before the match. But that`s not the only magic that`s being brought to the game!
Step into the action with us! Groove Jones, in collaboration with FC Dallas, has crafted a mind-blowing virtual game experience. Our extended reality scanner offers a 360-degree scan, placing you right in the heart of the action alongside current FC Dallas stars as they face off against the legendary Burn greats.
This is where history meets innovation. ⚽🚀
The match starts at 7:30 pm tonight! See you there!
We are thrilled to announce that Groove Jones will be represented at the upcoming Career Expo next week by our very own Ahsan Ali Khoja! Join us at the Ismaili Professional Network`s Career Expo, where Ahsan will shine a light on the fantastic opportunities at Groove Jones.
📅 Date: Wednesday, April 24th ⏰ Time: 2:00 PM to 5:00 PM 📍 Location: Ismaili Center, 2500 Dickerson Pkwy, Carrollton, TX
This event is a prime opportunity for networking and exploring career possibilities in various industries. It`s also a chance to connect directly with Ahsan and learn more about what makes Groove Jones a leader in our field.
#TBT 🏈 Football season is officially BACK and we`re throwing it back when Groove Jones brought the magic of VR to Friday Night Light style High School Football games all across the country🎮🏟️
We introduced the Quarterback Challenge game, where fans stepped onto the center of the football stadium and put their passing and targeting skills to the test!
Players aimed to pass footballs through various targets on the field, with bragging rights on the line. But that`s not all! We had TWO versions of the game: an Under Armour-branded game and a U.S. Army-branded game, both making appearances on the tour.
Let`s kick off this football season with the same energy and excitement. Who`s ready for some epic gridiron action? 🙋♂️🙋♀️🏈
🏆We`re thrilled to share our recent successes at the 2023 Davey Awards with Toyota Motor North America and Open For Magic sELFie Studio Uses AI Generative Art to Turn You Into a Keebler Elf Keebler Open For Magic Selfie
Advantage Unified Commerce, Ferrero SpA & the Keebler Company! Check out our press article: https://pulse.ly/xkojnortkk
🥇 Toyota Motor North America took home Gold for the immersive Toyota Crown Virtual Tour
🥈 Our collaboration with Advantage Unified Commerce Ferrero SpA and the Keebler Company on the Open For Magic sELFie Studio earned a Silver.
As we prepare for the clock to strikes midnight, we bid farewell to the past and step into a brand new chapter filled with endless possibilities.
🌟🎆 Groove Jones is thrilled to welcome the New Year with open arms and a heart full of excitement. In this new year, we`re dedicated to delivering even more captivating and innovative solutions that ignite imaginations, spark connections, and leave a lasting impact. 🚀💡
Groove Jones is thrilled to have collaborated with the @spirithalloween creative team for the fourth time, bringing holograms to life in their newest in-store displays! Check out the case study - https://pulse.ly/bynfk6ktug
Our team used cutting-edge holofan technology to make this spine-tingling experience possible. These high-end holofans use LED fans to conjure up astonishing 3D images. The fan spins at lightning speed, while LED lights on the blades create images that seem to materialize as floating holograms—truly a sight to behold! 🌀👻
Following our exciting collab with USF, we`re diving deeper into the magic of the Volumetric Stage. Case Study: https://pulse.ly/vnqc5dk7na
Beyond Imagination: Our Volumetric Stage is a gateway to limitless possibilities. Imagine placing talent in any space you can dream of - from realistic recreations of USF`s campus to fantastical worlds born from pure imagination. 🌌🏛️
LED Magic: The key? Our cutting-edge LED walls. They display these stunning 3D environments, creating a natural backdrop for the talent. Say goodbye to green screens and hello to seamless integration into any world we create. 🎥🌿
Enhanced Performances: Talent feels truly `in` these environments, resulting in more authentic and engaging performances. Plus, with integrated lighting that mirrors the natural world, we eliminate issues like green spills or awkward edges. The result? Flawless, immersive experiences. 🌈👩🎤
We`re over the moon to welcome Hatem Ben Abdallah to the Groove Jones fam! With a rich history of over 20 years in 3D design, visual effects, and motion design, Hatem is ready to dive into a new chapter and lead the charge in our next wave of groundbreaking projects and collaborations.
Before joining us, Hatem lent his incredible talents to over 200 projects, leaving his mark as an art director, designer, and senior 3D artist/motion designer. His eye-catching work includes being the Senior Motion Designer for the Emmy-winning "Home Before Dark" on Apple TV+ and Art Director for the Oscar-nominated "The Gatekeepers."
Hatem`s expertise isn`t just about creating; it`s about inspiring with his passion for design, art, lighting, and storytelling. His arrival signifies our ongoing commitment to pushing the limits of immersive experiences, blending art, innovation, and technology in ways you`ve never seen before.
We`ve been brewing up some spooktacular experiences for this Halloween season, and we`re thrilled to share the hauntingly good results! Check out our latest projects:
💥Spirit Halloween In-Store Hologram Displays - Step into a world of ghostly illusions with our in-store hologram displays for Spirit Halloween! 💥Modelo Celebrating Día de los Muertos World - Join us in celebrating Día de los Muertos in an immersive world brought to life for Modelo! 💥Pumpkin Nights and our XR Avatar Scanner - Get ready to groove with our XR Avatar Scanner at Pumpkin Nights, where you become part of the famous Thriller dance! 💥Times Square OOH Animated 3D Billboard for Spirit Halloween - Experience the chills with our anamorphic 3D billboard in Times Square for Spirit Halloween! 💥General Mills and Carmella Creeper - Dive into the spooky and musical world of Carmella Creeper, brought to you by General Mills!
Groove Jones worked with HLK Agency for their client Bayer Crop Science Group to create an innovative augmented reality (AR) experience to demonstrate how high winds impact traditional corn versus Preceon™ Smart Corn System short-stature corn hybrids. Case study - https://pulse.ly/pkprvrekjqThis interactive platform complements a print campaign and serves as a centerpiece at trade show events.